Standards
Lead quality standard
Every HyreYard inquiry follows eight rules. The homeowner agrees before any introduction. One inquiry goes to one company, and it names the job, not just “landscaping”.
We never resell, syndicate or buy leads, and the phone number is optional. Matching is not live yet, so this is the standard we will run on from the first introduction.
Who this is for. Homeowners checking what happens to their details, and landscaping companies deciding whether an introduction from us is worth having. Publishing the rules is what holds us to them.
What are the eight rules?
- Consent before any introduction. No landscaping company gets a homeowner’s details until that homeowner agrees to that specific introduction. It is a conversation that happens first, not a checkbox at the bottom of a form.
- One inquiry, one company. We do not run an auction or send the same inquiry to several buyers. A homeowner who asked one question should not spend a week turning down estimate visits.
- No resale, no syndication, no bought leads. Every inquiry starts here, from someone who read a page. We do not buy inquiries, sell lists or share sign-ups with third parties.
- The job is named, not the category. A mowing contract, a drainage fix and a paver patio go to different businesses. An introduction that says only “landscaping” leaves the qualifying to the company.
- The phone number stays optional. The form sends without one, and agreeing to calls is never a condition of using the site.
- We ask how people found us. An optional question on the inquiry form. Without it, nobody can say which channel produced which result.
- Both sides can report a problem. A homeowner can tell us an introduction was wrong. A company can tell us an inquiry was out of area, a duplicate, the wrong service or someone pricing next year. Both count as our mistake, and we record both.
- Deletion on request. Ask and it is deleted. No argument and no waiting period.
What will make an inquiry qualified?
Before any introduction, we will establish six things.
- Which job it is. “Landscaping” can mean a mowing round, a patio build or a tree removal: three companies, three answers.
- Maintenance or a one-off project. A recurring contract and a single build are different kinds of work. A company that wants one should not be handed the other.
- Where the property is. A company outside its service area is a wasted drive for a trade that prices on site.
- Access and site conditions. Gate width, slope, standing water or old paving to remove can change a price between the phone call and the visit.
- When the work is wanted. An inquiry for this season and one for next spring are different. The company should know which it is getting.
- Consent to this introduction. Everything else on this page depends on it.
Why will reporting be by month?
Outdoor work follows the season. An inquiry in February and one in July can be different jobs on different timelines, and a yearly average would describe neither.
So when there are introductions to report on, we will report by month, and we will not present a yearly figure as a monthly one. Today we have no volume figure of any kind, as the questions for landscaping companies say.
What will we not do to get more inquiries?
- Gate the content. Nothing sits behind the form. Every calculator, guide and service page works without your details.
- Invent urgency. No countdowns, fake scarcity or made-up seasonal deadlines.
- Require a phone number. See rule five.
- Suggest a network we do not have. Matching is still being built, and the site says so on the home page, on how HyreYard works and on the form itself.
- Dress up an introduction. We never call a company “trusted” or “vetted”. See how landscaping companies will be checked.
- Count a form as a success. What matters is whether the homeowner got a useful answer. Sometimes that answer is a different trade, a different month or no job at all.
Where does this stand today?
Part of this waits on live matching. Matching is not live, and no landscaping companies are signed up yet. So the company side of rule seven cannot be used yet, and nor can any tracking of what an introduction was worth.
We publish them now because writing them afterwards is how standards get bent around whatever was convenient.
What if you run a landscaping company?
The business side is on the page for landscaping companies. We will not sell exclusivity we cannot deliver or quote a volume we have not produced. How introductions will work covers the steps. Email hello@hyreyard.com.
Homeowners can read what we store and for how long in the privacy policy.